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 1300 FL SEXY (35 7399)
 
 
FUDGE Sometimes the best ideas are right in front of your eyes. In our case it was under our feet, when, back in 90s Australia, our creator stood on a piece of chewing gum, inspiring him to create a hair product that was strong, yet flexible. Cue the super innovative Hair Shaper. Now owned by PZ Cussons Beauty and based in London Fudge still has this innovative and creative attitude to this day.
 
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